Analysis and improvement of marketing activities

Job type: Coursework

Discipline: Marketing

Subject: Analysis and improvement of the marketing activities of the organization (an example of "fluids").

Contents:

Introduction ..... 3

1 Theoretical foundations of marketing activities .... 5

1.1 The essence of marketing activities ..... 5

1.2 Development of marketing programs .... 9

2 Analysis of marketing activities and the development of programs to improve the marketing of "fluids" ......... 17

2.1 Organizational-economic characteristic of "hydrothermal" ..... 17

2.2 Analysis of marketing activity of "fluids" ...... 19

2.3 Draft program of marketing of "fluids" ..... 27

Conclusion ................. 37

Bibliographic list .... 39 ....

Приложение............................................................................................................41